Sales enablement software is imperative for the success of every business. It helps in improving conversion rates and sales performance. Not only this, but the software helps in sales analytics. It will help in determining how your content is performing. A great software has an abundance of useful features to improve overall performance.
The market is filled with tons of software, making it a daunting task to choose one. Which sales enablement platform will be suitable for your business, you might be wondering? Well, don’t worry, we are here to help you.
In this post, we have mentioned and compared the top 3 sales enablement software.
One of the best sales enablement software is Seismic. The sales tool is developed to motivate and empower sales teams to give it their best shot. Seismic has a lot to offer from personalized content to an exceptional buying experience. A great thing about this software it will improve close rates and increase deals. It is perfect for large enterprises as it can be expensive for medium to small companies.
Thanks to its excellent content management, sales reps can manage and organize marketing and sales content. It will help them find the information they are looking for without difficulty. This enables the sales reps to close deals quickly; hence, improving sales productivity. The software allows you to create content that will enhance sales. Also, this sales tool is capable of increasing the ROI of sales content.
A special thing about this sales enablement platform is its mobile-friendly approach. With the help of this feature, you can use it on any device. The analytics offered by the platform provides insights to update your content accordingly. It will enable you to create a strategic view of how and when the content should be shared. Thanks to content intelligence and analytics, you will be able to figure out what is working and what is not.
The software features a search capability that will allow you to easily find information in a hassle-free manner. Also, you can add descriptions and instructions.
Next on the list is BrainShark. It is a leading sales enablement software that is mostly used by large companies. The sales tool helps by motivating, training, and equipping the sales team to perform well. It will provide the right knowledge and skill to perform their best.
The best thing about this software is its content management feature. With the help of it, sales reps can organize all the content properly. It will allow the sales reps to access the information whenever they want. Also, the sales reps can share content with buyers and prospects quickly and easily.
Another thing we liked about this software is the insights it provides into the sales performance. It will enable you to determine which content is working well. Moreover, the sales tool is an ideal solution for training and coaching. Thanks to on-demand training, the new sales reps can easily be onboard and stays updated.
BrainShark enables sales reps to create content easily and can also update it without any trouble. We also liked the scorecard feature. It will enable you to assess the sales performance and assess what needs improvement.
BrainShark is a great software that is easy to use and set up. We liked the useful features it has to offer. It is among the few sales enablement software that can seamlessly and smoothly be paired with different platforms like Salesforce. However, the reporting feature of the software needs improvement.
Content Camel is an excellent software developed to motivate, equip, and train sales reps to improve sales performance. The content management feature will enable you to sort all the content in one place. You can organize information through funnel stages, tags, type, and content age. It will become easy to find the required information.
Moreover, you will be able to close a deal quickly as you won’t have to spend hours looking for the right content. Thanks to the sales analytics, you can assess which content is working and which is falling flat.
The best thing about this software is that it will not cost you an arm and a leg. That’s why it is perfect for medium to small-sized companies.
We would like to recommend Content Camel to all the business who wants to empower their sales team. It is a great platform that will provide the right knowledge and skill for improving sales performance.